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Gratitude

Have you noticed the sound of the birds as you wake up? If you walk in the countryside do you see the butterflies taking their first flight of spring? Have you heard the soft hum of the bees as they get to work pollinating flowers, when they show their petals to the world for the first time this year. What a time to be stuck inside for the most part of the day or what a time to find beauty amongst the quiet? We have focused on how important nature is for us before, and now more than ever it is important to practice gratitude. What have you been noticing that you are grateful for that you may have been...

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A Time to Reflect

Some may say the world has gone mad, but in times like these when the whole world is unsure of the future, unsure of their own future and their loved ones future, an opportunity to reflect on our lives in the present has arisen.    Being present in your life and not worrying about what has been and what will be in the future is difficult, however it is necessary.  Growing mental health issues show that more people should try to live in the now to stop anxiety, and especially at times like these. We usually look to ones in power of what to do in times of crisis, society as we know it has taught us that. The message so far...

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Natural Awakening SS20

Twenty-Twenty is the year we are shifting into an awakened state, and becoming connected to nature again. The climate crisis is finally getting the headline news it deserves and people all over the world are making more conscious decisions to change the course of nature. As a brand it is our duty to step in line with this conscious state which is why we're making big changes to our new range. But there are a few things we like to keep the same because we know how much you love our collection already. As usual we are limiting our colour palette so it transfers through the seasons. This is an important part of our collection so that pieces are interchangeable...

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Meet the makers...

What’s your job title at the factory? Irma: Stitching operator Shagufta: Stitching operator Briefly describe your role and responsibilities? Irma: Attaching patterns (specifically shoulders on rompers and legs on trousers. Working with both children and adult clothing). I have set targets based on the size of the order, which I usually find easy to achieve. If there’s an unusually high order, my targets are removed or relaxed.

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The making of...

In Karachi, Pakistan where our factory is based, most of the factories and workers use contractors to get work. The contractors take a cut from the workers' pay, and do not care for the conditions their employees work in. Our factory is a little different...

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